Professional photo printing services in Brisbane

Professional photo printing services in Brisbane

To carry out a correct photographic print and ensure that the image seen on the screen corresponds 100% to what will be received printed on paper, a series of steps must be followed to the letter. Before seeing these steps, it is important to be clear about some concepts such as file type, bit depth, colour profile, screen tests and the size and resolution of the images. It is very important to consider monitor calibration. The calibration takes as reference the ambient light of the room in which the photographs are being worked. Therefore, the factory or standard calibrations are never correct and serve as an approximate reference only.

To what size should the photos be placed to print them?

Not only the quality of the paper and the printer will be the only factors that will influence the final quality of the printed photographs. The file also has to do, and, in the final result of that printed photo. Specifically, it will depend both on the size they want to print and on the resolution of the photograph itself.

1. Print Size

Several standard sizes that are those found in any photography store. Although the photo could be taken to the desired size and fit into these standard sizes and then crop it, the most logical thing is that the photo is adapted to these measurements to print it already at that size. This is where the first problem is: normally, the photo will not fit perfectly within the standard sizes.

The “lifelong” size of photo printing for an album is the famous 10×15 cm. In this size the photographs with 3: 2 ratio fit almost perfectly, which we can take with any medium format DSLR. However, not all standard sizes have this same aspect ratio, so you have to be very careful when fitting the photo so that important areas are not cut, or to respect as far as possible the compositional rules that they wanted to follow.

2. Print Resolution

Another important point is the print resolution. It is useless to order a large-scale and high-quality enlargement if it is to be printed at a resolution that is too small. The result would be appalling. This is the next problem that you will encounter: you need to have a resolution appropriate to the print size.

Depending on the megapixels of the sensor, the photographs will have a different maximum size. The higher this will be, the higher the resolution can be obtained in one print (especially important, especially when talking about large format prints). The size of the photographs is measured in pixels, which are those small squares by which the image is formed.

The Colour Spaces

When people see a photo on different devices (the camera screen, the computer monitor, on the screen of our smartphone, printed on paper, etc.) many times, they find differences in colours. And these differences can be remarkable.

The “guilty” of this is the colour spaces. Each device may have different capacities and limitations to represent the colours, and that is why the photos look different depending on the medium where they are displayed.

To enjoy your photographs, choose professional photo printing by Brisbane’s Southern Cross Printing, leaf through them in an album or, better yet, enjoy all their nuances in a large format print.


Product Photography

Product Photography

4 Popular Kinds of Product Photography That You Must Know

As you all might not know, there are different kinds of product photography that you can use depending on what product you have. These kinds are distinct from each other but have the same purpose, to highlight the features of the product. You have to read the list below for you to know what these popular kinds of product photography Sydney.

Given on the list below are the popular kinds of product photography Sydney which you must be aware.

360 Degrees Product Photography

360 degrees style is the widely used kind of product photography Sydney. Simply because, this kind allows you to see the product’s image in a whole 360 degrees view, be it on the left side or right and on the back or front. It also means that this kind lets you see the product as if in a real and close encounter so, you will know what the product will look like in your hand. With this, you will also be able to inspect and examine the product more closely. 360 degrees product photography is known as a sophisticated shot because of what it can do to the products.

Packshot Photography

Another popular kind of product photography Sydney is the packshot photography. This kind is characterized by close-range shots of the product. Therefore, it allows you to see every best detail of the product, even the smallest ones. Products that have great features are the perfect item for this kind of product photography. Typically, this kind of product photography can attract the attention of the people. Also, people are more focused on the product only since that it is the center of the shot and there are no other elements. Packshot photography is commonly defined as a simple and effective shot by product photographers.

Studio Photography

Studio photography or also known as room set is one of the kinds of product photography Sydney. This kind uses room sets or studios alongside with the main product. Home products such as furniture, kitchenware, and many more are the common items that are used in this kind of product photography. The shot will show you what the product will look like in your home, thus, you can have realistic expectations on the product. Even though the main product comes together with other elements on the shot, it will still be the center of attraction to people.

Lifestyle Photography

Last on the list is the lifestyle photography which is commonly defined as a shot that tells a story about the product. This kind of product photography Sydney captures the product in a creative and artistic way. In addition to that, it can also highlight the product’s best and leading features when done correctly. By just looking at the shot, you will have the idea how you will use the product in real situations.

With this, you can now also determine what kind of product photography Sydney you should use for capturing the shot of the product. If you want to get more information, you can ask a professional product photographer to help you.